Engage your audience

Create connections through powerful words

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Freelance copywriting services: publish authentic, innovative, inspiring content

Work with a freelance copywriter who:

Translates complex concepts into easy-to-read copy
Writes authentic, strategic content that helps you connect with your audience
Empathizes with your (prospective) customers to tailor copy to their needs
Researches your business and understands what you want to convey

Build genuine connections

Be authentic. Share your story and connect with your audience on a human level.

Prioritize quality

Convey your story in the words it deserves. Publish professional content that's worth reading.

Inspire your audience

There are a million different ways to share your story. Make yours resonate with your audience by telling it in an ingenious way.

Rely on expertise

Work with an experienced freelance copywriter who focuses on a select number of areas: IT, marketing, HR and recruitment, professional services, professional training and coaching, and the arts and culture.

Annalisa, founder and lead copywriter of Key Copy & Content

About

Freelance copywriting: philosophy

Vision

A good copywriter builds bridges and fosters connections: that’s what I believe. I’m Annalisa, the founder and lead copywriter of Key Copy & Content. In the past 14 years, I’ve helped 150+ clients achieve their goals by creating genuine connections through the written word. Focusing on a select number of copywriting niches, I write authentic content that bridges the gaps between my clients and their audiences.

Purpose

My clients like to go beyond mediocrity and generic statements. They all have a unique purpose in life and work, and they want to connect with their respective audiences. They are innovative, driven, and passionate about sharing their story. And each of them wants to contribute to a better world in their own way. That is why I thoroughly enjoy working with them.

Annalisa has the talent to empathize. She can quickly immerse herself in the subject matter. What I find very powerful is that she can turn the fragmented information we provide into a coherent, vividly written story. Her writing is brisk, to the point, and easy to digest. It’s as if we put a dime in the jukebox and it plays us an original song. Our clients are also enthusiastic about Annalisa’s content: even people we haven’t talked to in two years sometimes mention a published piece they remember because they thought it was exceptional. So, the content has put us on the map. The continuity of our publications and the content we put together with Annalisa form a combination that really works for me.

– Cornelis Bonnet, managing director and owner, Texas Digital Europe

Working with Annalisa is very pleasant. She’s a professional copywriter who writes easy-to-read articles based on short interviews.

Even when the topics are very technical or domain specific, she manages to get to the core and write a comprehensible, interesting article.

Annalisa’s tone and style fit our organization perfectly. She contributes valuable new ideas and perspectives for articles, making good suggestions and coming up with inspiring examples.

Annalisa has breathed new life into our blog!

– Charlie van den Heerik, marketing manager, VI Company

Want to create connections through powerful words?

Let's discuss your project